Male Spas - The New Generation Spa Man

Filed under Spa Types | 2 Comments
15 Feb 2008 | healthspaguru.com
Male Spas - The New Generation Spa Man
The period of viewing the spa industry as primarily serving and attracting female clientele has changed. Men have swiftly joined the spa movement and are rapidly changing the way spas work and develop. According to various sources, more than 35% of spa goers are now men and the increase in male only spas has been predicted to only increase further in the upcoming years.

Spas have become and are becoming more and more gender neutral in response to changing times. Men no longer need to fear having their masculinity stripped from them while being massaged in a frilly, pink treatment room with vanilla and floral essence. Special treatments have now been designed with men in mind. Unscented and masculine scents are used for treatments; longer bathrobes and massage tables are now being provided for improved comfort; masculine magazines and newspapers of interest are available for reading pleasure, and if you are really lucky you may even catch a glimpse of a flat screen T-V in the corner of your male spa space. So what's not to like? Apparently the only complaint that seems to still surface from time to time, is the treatment duration and even this has been resolved with some wellness locations offering quick 20 – 30 minute treatment slots for men.

Generally speaking, men have realized that spas not only have positive effects on their skin and sporting aches but also aid in reducing their stress levels more than a visit to their local pub would accomplish. Men are recognizing that by taking care of their skin they not only look younger but their skin also looks smoother after shaving. The benefits of visiting a spa after a sports workout has also been noted and a number of sports related massages have been designed to alleviate stress, improve muscle aches, increase circulation as well as improve flexibility in support of sports training.

While countless men are enjoying the benefits of spas alone or with their loved ones, some men still feel intimidated or feel they do not have the time due to demands placed on them from work and home pressures. So, why not give your husband or special someone a little nudge and spoil them with a treatment or relaxation break at your local spa? - Don't be surprised if they book the next treatment before you do!

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1.05/09/10 Gravatar Oceanview Day Spa

How can I advertise for male clients.

2.06/09/10 Gravatar Healthspaguru.com

There is a lot you can do to attract male clientele to your spa or salon. One of our consultants will contact you directly with some advise as well as some fantastic tailor made advertising that can assist in increasing male interest in your spa or salon. Thank you for your query :)

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